Quite often when we are looking at different businesses to promote mobile websites too lots of people have been asking how to test to see if that customer already has a mobile website.
By using an extension and Google Chrome browser you can do this very easily.
Now you can offer small business owners FREE unlimited text/SMS campaigns.
Ok I only found this a few weeks ago but if you want to create a Free SMS program for your clients and get referrals galore try this one.
The way you monetize this is to offer to write the adds for them.
Over the last month or two, I’ve perfected a marketing strategy to go into local businesses (restaurants are particularly appreciative) and share with them a way to do free text messaging to their customers.
That’s right, I said they NEVER pay for text messages!
It’s basically a way for you to get to know them and their needs better.
You’ll create enormous goodwill in the process.
In other words, YOU’LL BE THEIR HERO!
Why should small business owners pay 5 cents to 14 cents per text message to send their special offers and deals?
It adds up fast!
Even http://www.twilio.com costs a penny a piece which doesn’t sound like much at first, but those penny’s can really add up!
I’ve done this with about three dozen businesses so far and it’s a true breakthrough for them.
They can’t wait to try it.
So, how can any business owner send unlimited text messages for absolutely no charge?
To do it, we’re going to route our messages through our friend, Twitter.
1. Go to Twitter and create an account for your prospect’s business but with the word “deal”, “coupon” or “offers” in the Twitter name.
(The idea is to make the name easy to remember.)
Let’s say the prospect’s business is a restaurant named “Kim’s Koffee”, your Twitter name could be KoffeeDeals.
2. Then the business owner advertises her text message service”
The call-to-action can be something like:
Text “Follow KoffeeDeals” to 40404 for VIP specials, offers and discounts.
Then each time the business owner tweets a deal under the KoffeeDeals Twitter account, their customers will receive it via a text message.
Pretty cool, uh? Try it for yourself.
3. BONUS: When customers text “Follow KoffeeDeals ” to 40404, they will not only receive future deals, they also receive the LAST TWEET that was previously sent.
4. Get this: Customers do not have to have a Twitter account in order to receive these text messages, they just have to text “follow (username)” to 40404 and they will be subscribed.
5. The particular Twitter account you set-up for your prospect or customer is JUST for text message offers. It does not replace their regular Twitter account. And with this special account, they shouldn’t send out more than 1-2 offers per week.
Go ahead and try it. Share the tool with your prospeects and current customers. They’ll thank you and then you can upsell them something that makes you some money.
PS: For those who need to know more, here’s Twitter’s take on the service:
Add to this avalability in many other countries.
Of course you could also search for your local sms wiolesale providers
Marketing Mobile Websites
Lots of people ask where I get my marketing information from which has enabled me to sell a lot of products and services over the past 13 years online and off.
Whether online, offline or marketing mobile websites, the basic principles are all the same.
As Internet Marketers we tend to box and tag everything however marketing is all about applying some basic principles which can be learnt and applied very simply
Offline marketing, mobile marketing, Internet marketing and all the other tags do not mean there is a whole different set of rules for each one.
Marketing products and services is all about providing information, the benefits and whats in it for the customer.
Convey these properly and you can have a very successful business.
Things like QR Codes coupons etc are simply tools to enhance the process.
There are millions of people who use them so do not leave one process out because it may not be as popular as others.
I also find that most IM people tend to follow what is presented nicely by other IM people and yet much of the information is of poor quality and usually has some underlying reason such as upsell etc.
learning marketing your mobile websites successfully can be learned from other more reliable sources.
Marketing Mobile Websites
Doing training through resources that have no underlying agenda and more in the main stream will equip you much better.
If you go and search in Google “free online university college marketing courses” you will find lots of colleges and universities provide lecture notes and videos which are a lot higher quality and have no hidden agenda.
A few samples
MIT: Universities with the Best Free Online Courses
Diploma Guide : Online Business Marketing Courses Offered Free by Top Colleges and Universities
Another great place is local government and council websites which provide training for local businesses.
Do some of these courses and apply to your business and you will find it a lot more rewarding plus you wont get spammed with all the additional offers which can dilute your focus.
Lastly things like TED and other business groups can also provide a wide range of insight
Start Your Mobile Website Business today and take advantage
of all the great features of the Internet for your Customers.
Many Mobile Marketers are going App crazy….but while there are opinions…there are also the facts…
Granted there are Millions if not Billions of Apps downloaded…
According to Pinch Media only one percent of people who download an app become a long term user
(Pinch specializes in tracking App Usage for Developers)
Other statistics show 80% of downloaded Apps are used only once…
Shoes.com, the largest online shoe retailer released their Mobile Apps and their Mobile Website about the same time…
One year later they took a look at where their mobile sales were coming from and found 80% on their Mobile Sales came not from their Apps but from their Mobile Website. (And their Apps were several times more expensive to develop)
I often have clients ask about Apps and I tend to talk them out of it not only because of development cost, but because of cross platform compatibility.
Whats your take on the topic?
Lots of people get bamboozled about mobile websites however they are not that difficult once you understand the concept of how to design a mobile website.
How to design a mobile website Part 1
The first part of designing a mobile site is to look at the current desktop website and gather any relevant information such as location, contact details, main concepts and finally content.
When we design a mobile website statistics show that the three major things people look for on a mobile website is ability to tap and call, directions and lastly information.
How to design a mobile website Part 2
The second part to design a mobile website is structure which is like a template.
The navigation needs to be simple and bold so fingers can use the touch screen to get around the site. It is best to use icons or clear linking structure.
Design A Mobile Website Samples
How to design a mobile website Part 3
The final part of the process is to then add the content making sure you have plenty of click to call links and contact details.
You can also add youtube videos, google maps and much more to make it an entertaining experience rather than just a plain mobile website.
The make sutre you upload to a temporary site and do some tests on a mobile phone or emulator.
How to design a mobile website Part 4
Below are some tools we use to design a mobile website:
Mobile Desktop Emulator
Preview mobile websites, design mockups, and local HTML on Mac or PC.
Wills Mobile PHP Template
We use a number of different systems to build mobile websites and this template is php based and very easy to use.
Business Mobile Website Tutorials
Of course our video tutorials and scripts make it easy for you to build all kinds on mobile websites for different businesses.
So thats how you design a mobile website. Have a look at the tools and start your mobile website business today.
Mobile Website Designer
If you need a mobile website built for you be sure to use the contact form and send us your current website and we will do a moc up for you for free.
Design a Mobile Website